A number of celebrities are currently boycotting Bud Light. The boycott stems from the brand’s partnership with transgender social media influencer, Dylan Mulvaney. Bud Light celebrated her “365 days of girlhood” by gifting her a customized can with her face on it.
Anheuser-Busch also sent Mulvaney a bunch of Bud Light in non-customized cans. She posted a video of herself drinking one of the many beers they sent.
View this post on Instagram
Bud Light’s partnership with Mulvaney sparked a lot of outrage on social media. Kid Rock expressed his disproval in a video that shows him firing a gun at several cases of Bud Light.
He ended the video by saying, “F*** Bud Light. F*** Anheuser-Busch. Have a terrific day.”
— KidRock (@KidRock) April 4, 2023
Soon after, Travis Tritt announced he will remove all Anheuser-Busch products from his tour rider. Tritt claimed there are other artists who are doing the same, but they’re too afraid to speak out publicly.
“Other artists who are deleting Anheuser-Busch products from their hospitality rider might not say so in public for fear of being ridiculed and cancelled. I have no such fear,” he said.
Other artists who are deleting Anheuser-Busch products from their hospitality rider might not say so in public for fear of being ridiculed and cancelled. I have no such fear. https://t.co/YgjO9P03tR
— Travis Tritt (@Travistritt) April 6, 2023
John Rich also chimed in. He asked his followers which beer he should bring into his Nashville bar, Redneck Riviera, to replace Bud Light.
— John Rich🇺🇸 (@johnrich) April 5, 2023
In a later appearance on Tucker Carlson Tonight, Rich said it’s probably a good idea for him to replace Bud Light at Redneck Riviera, because his customers aren’t buying it anymore.
“…our number one selling beer up until a few days ago was, guess what? Bud Light. We got cases and cases and cases of it sitting back there. But in the past several days you’re hard-pressed to find anyone ordering one. So as a business owner, I just go, hey if you aren’t ordering it, we got to put something else in here. At the end of the day, that’s capitalism. That’s how it works,” Rich said.
The Bud Light boycott is one of the biggest news headlines of the month. Many people have addressed the story, including radio host and former America’s Got Talent judge Howard Stern.
Stern addressed the boycott on April 10 while hosting The Howard Stern Show on Sirius XM.
He said he’s puzzled over what exactly is going on, “I thought there must be a piece of the story that I’m missing,” he said.
“I’m not bothered by gay people or transsexual people,” he continued. “They don’t impact my life, they don’t hurt my life. I love when people are in love. You wanna be a woman? Be a woman. You wanna be a dude, be a dude. Be whatever you f—ing want. As long as you ain’t hurting anybody, I’m on your team.”
Stern actually knows Kid Rock, so he specifically mentioned his participation in the boycott.
“Kid Rock, I know him. He’s got a great life. He transitioned from some kid in Michigan to a rock superstar,” Stern said. “I’m really dumbfounded by why someone would care so much that they would blow up a can of Bud Light and say, ‘F*ck Anheuser-Busch.’ I don’t get it.”
Stern would like to have Rock and Tritt on his show to discuss their thoughts. “I wish I could call Kid Rock and have him come on the show and just tell me ‘Why are you so upset about this? How is this hurtful?’ I don’t know why he got so upset,” Stern said.
Learn more details about the Bud Light boycott in the video below.